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The Alexi Cashen Podcast


May 16, 2022

Anna Lundstrom and her husband founded Folksy Hard Kombucha, a better-for-you alcoholic beverage that’s more thoughtful and more enjoyable. At Folksy, they are committed to pure ingredients and honest practices that put people and the planet first. Their better-for-you alcoholic drink is made from a light combination of organic fruit juices and natural botanicals, and it’s low in sugar and brewed to a breezy 5% — so you can feel good today and tomorrow, too!

In this episode…

Do you want to make an alcoholic beverage with more natural ingredients and lower sugar? How can you launch towards your north star while remaining true to your values and beliefs?

Anna Lundstrom of Folksy Hard Kombucha created a refreshing, sweet alcoholic drink without the weight of processed ingredients and added sugar. She believes consumers can have clean ingredients and natural botanicals with zero compromises. Anna stayed true to her principles and aligned herself with partnerships that encouraged growth opportunities. Today, Anna is here to share the birth of her product and how you can remain true to your vision.

In this episode of The Alexi Cashen Podcast, Alexi sits down with Anna Lundstrom, Co-founder of Folksy Hard Kombucha, to discuss creating an alcoholic beverage without compromising on ingredients. Anna talks about crafting a selection of kombucha using organic ingredients, the importance of aligning your brand with your core values, and letting the customer define how your brand speaks.